Madeleena Dixon is Planned Cover’s Marketing & Communications Manager. She leads brand, content and campaigns across channels, events and partnerships, aligning Planned Cover’s voice with needs of consultants in the built environment. With more than a decade in construction, property and education marketing, she sets strategy to raise our profile, generate leads and maintain brand consistency. Madeleena manages digital and social, email campaigns and databases, partners with industry bodies on campaigns and events, and supports profile-raising for key representatives. She plans the program and budget and delivers compliant, client focused content. Madeleena holds a Bachelor of Business (Marketing) from RMIT.